Archives

An Analytics-First Approach to UX, Part 2

Posted by Luke Hay |16 Jun 15 |

In part two of this two-part series, Luke Hay shows us how to identify user journeys and segment users to get the most out of usability testing.

The post An Analytics-First Approach to UX, Part 2 appeared first on UX Booth.

An Analytics-First Approach to UX, Part 1

Posted by Luke Hay |28 Apr 15 |

Usability testing is typically done to identify why users are behaving in a certain way. This week, author Luke Hays shows us how to use analytics to determine what to spend time usability testing.

The post An Analytics-First Approach to UX, Part 1 appeared first on UX Booth.